NameFight presents
Domain acquisition for founders and growing businesses
Get the domain you’re ready to build on.
Found the right name, but someone else owns the domain name? We help you assess the opportunity, approach the owner and negotiate a purchase, with a clear budget and a plan for completing the transfer.

A new business. A better address. A fresh start.
Launching something new
You have a name in mind and want to understand whether the matching domain is within reach.
Upgrading your domain
Your business has grown. You’re ready to explore a shorter, clearer or better-fitting address.
Preparing a rebrand
You want to establish whether a domain can be acquired before committing to a new name.
The right name is worth fighting for.
The service
From the first approach to the final transfer.
Buying an already-owned domain name takes research, a considered approach and someone to keep the conversation moving. NameFight handles that work with you, from assessing the opportunity to coordinating the purchase.
We agree the brief, scope and fees before work begins. You stay in control of your purchase budget and the decision to proceed.
Four rounds
A clear approach, with you involved in the decisions.
Round 1
Tell us what you’re looking for
Share the domain name, what you’re building and any timing or budget considerations. We’ll discuss whether the brief is a good fit.
Your partShare the brief, timing and budget.
Round 2
Agree the approach
We assess the opportunity and agree the scope, fees and purchase budget before outreach begins.
Your decisionScope, fees and purchase budget.
Round 3
Start the conversation
We research contact routes, approach the owner and handle negotiations. You’ll receive updates and approve offers and purchase terms.
Your decisionApprove offers and purchase terms.
Round 4
Complete the purchase
Once terms are agreed, we coordinate the transaction and transfer with the relevant providers so the domain reaches your account.
The aimThe domain reaches your account.
About NameFight
Personal attention, from brief to purchase.
NameFight builds on firsthand experience buying domain names for our own businesses and projects. The service brings that practical perspective to your acquisition, with a clear brief, direct communication and an agreed approach.
About NameFightNotable sales
Shop.com’s reported $99m sale
Shopify has acquired the Shop.com domain name. We look at the reported US$99m price, what the sources confirm and what buyers can learn.
Can you acquire any domain?
An acquisition depends on the owner’s willingness to sell, their expectations and your budget. We’ll help assess the opportunity and agree a sensible approach. A purchase can’t be guaranteed.
How much does it cost?
The domain purchase price and NameFight’s fees are separate. We’ll agree our scope and charges with you before work begins, and explain any additional transaction costs before you commit.
What if I haven’t chosen a domain?
We can help with domain discovery: researching options, comparing likely costs and narrowing the shortlist before an acquisition engagement.
Which domain do you have in mind?
Tell us what you’re building and the name you’re considering. We’ll review the brief and get in touch to discuss the next step.